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September 21, 2017

Google Agreement with HTC is the BEST thing to happen to Virtual Reality

Mark Metry Founder VU Dream
Mark Metry, Founder of VU Dream
HTC will receive US$1.1 billion in cash from Google as part of the deal. Separately, Google will receive a non-exclusive license for HTC intellectual property (IP).
 
This agreement also supports HTC’s continued branded smartphone strategy, enabling a more streamlined product portfolio, greater operational efficiency, and financial flexibility.
HTC Google
“HTC has been a longtime partner of Google and has created some of the most beautiful, premium devices on the market. We’re excited and can’t wait to welcome members of the HTC team who will be joining Google to fuel further innovation and future product development in consumer hardware.”
– Rick Osterloh, Senior Vice President of Hardware at Google.
HTC will continue to have best-in-class engineering talent, which is currently working on the next flagship phone, following the successful launch of the HTC U11 earlier this year.
 
HTC’s phone unit is the largest part of the corporation. Clearing some staff and funds not relating to VR may be extremely beneficial for the company.
 
As we know HTC is unveiling a standalone VR Headset that requires no phone or PC.
 
WorldSense™ supports six degrees of freedom (6DoF) allowing natural movement. Simply duck, lean, and even peak to discover a new reality.
HTC will also continue to build the virtual reality ecosystem to grow its VIVE business, while investing in other next-generation technologies, including the Internet of Things, augmented reality and artificial intelligence.
“As a pioneer of the smartphone market, we are very proud of our history of innovation. Our unmatched smartphone value chain, including our IP portfolio, and world-class talent and system integration capabilities, have supported Google in bolstering the Android market. This agreement is a brilliant next step in our longstanding partnership, enabling Google to supercharge their hardware business while ensuring continued innovation within our HTC smartphone and VIVE virtual reality businesses. We believe HTC is well positioned to maintain our rich legacy of innovation and realize the potential of a new generation of connected products and services.”
– Cher Wang, Chairwoman and CEO of HTC.
In my opinion, Google and HTC are great corporations who have brought many positive things into this world. If this slight merger can help the companies with the VR program I’m all for it.

Conclusion

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We’ve seen a tremendous amount of disruptive change coming from the Virtual Reality Industry. It is surely certain that this kind of content will accelerate based on trends in the future.

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